Previous BrandFinance UK Forums

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Delegates at previous BrandFinance UK Forum's have heard from some of the world's leading academics, professional bodies, global organisations and consultancies.

Brand Finance Forum 2008: Building valuable bank brands in difficult markets

16th Sept 2008

London Stock Exchange

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Leveraging banking brands to build long term brand value, particularly in a recession.

 

 

 

Key speakers:                

Ben Rhodes, VP Marketing, Mastercard

Chris Clark, Head of Customer Experience, HSBC plc

Christian Gordon-Pullar, COO, Standard Chartered Strategic Brand Management Limited

 

 

 

Sponsored by:

 

 

Brand Finance Forum 2007: Understanding the value of Nation and Location Branding

3rd - 6th Sept 2007

London Stock Exchange

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How nation and geographic branding impacts the performance of commercial brands

 

 

 

Key speakers:                

Henri Giscard d'Estaing, CEO, Club Med

David Wheldon, Director of Brand and Customer Experience, Vodafone plc

Simon Anholt, Author, Anholt Nation Brands Index

 

 

 

Brand Finance Forum 2007: Masterclasses

5th Sept 2007

Brand Valuation 1:
Brand and IP valuation for IFRS accounting purposes

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5th Sept 2007

Brand Analysis 1:
Value based brand planning and strategy

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5th Sept 2007

Brand Management 1:

Brand audits and visual identity management

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6th Sept 2007

Brand Valuation 2:  

Brand and IP valuation for tax purposes

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5th Sept 2007

Brand Management 2:  

Creating brand equity and brand value scorecards

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Sponsored by:

 

 

 

 

Brand Finance Forum 2006: Understanding the true value of Intangible Assets

17th-18th Aug 2006

London Stock Exchange

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10th Anniversary celebration - The measurement and impact of intangible assets            

 

 

 

Key speakers:                

Raoul Pinnell, Former Chairman, Shell Brands International

Bill Gajda, Former Chief Marketing Officer, GSM Association

Tim Ambler, Professor and Senior Fellow, London Business School

 

 

 

Brand Finance Forum 2006: Workshop

16th Aug 2006

Strategic Licensing Workshop

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Key Speaker:

Patrick van Waes, Branding Leader Coatings, Du Pont

 

Brand Finance Forum 2005

18th – 19th Aug 2005

The Lensbury Club Conference Centre, Teddington

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Leveraging the technical and commercial uses of brand valuation. 

 

 

 

Key speakers:                

Andrew Bailey, European Tax Manager, SABMiller

Roger Scarlett-Smith, General Manager and VP, GSK Consumer Healthcare

Andrew Leek, Ex-Managing Director, Complan Ltd

 

Brand Finance International Forum 2004

18th – 19th Aug 2004

The Lensbury Club Conference Centre, Teddington

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A holistic overview of Brand Finance Service Offerings 

 

 

 

Key speakers:                

Christopher Ittner, Professor of Accounting, Wharton University of Pennsylvania

Andy Farr, Ex-Director of Brand Investment Planning, Millward Brown International

Rory Morgan, R&D Director, Research International

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