BrandFinance® Forum

Australian Marketing Institute

The Australian Marketing Institute is the professional association for marketers.

We offer a wide range of benefits to members, including professional recognition through our Certified Practising Marketer program, an extensive professional development, event and networking program, and access to preferential rates and discounts that support members’ careers and commercial needs.

http://www.ami.org.au/index.asp

BBC World News

BBC World News, the BBC’s commercially funded international 24-hour news and information channel, is owned and operated by BBC World News Ltd, a member of the BBC’s commercial group of companies. BBC World News is available in more than 200 countries and territories worldwide, and reaches 296.2 million households and 1.8 million hotel rooms. The channel’s content is also available on 87 cruise ships, 40 airlines, 39 mobile phone networks and a number of major online platforms including bbc.com/news. For further information on how to receive BBC World News, download schedules or find out more about the channel, visit bbcworldnews.com.

http://www.bbcworldnews.com

BPP

BPP is a market leading provider of professional training and higher education, for business, finance and marketing amongst other disciplines, and plays a key role in developing the careers of business professionals, by high quality training for professional qualifications, and now offering its own higher education qualifications. We have a Law School and a Business School, and, are the only private sector company to have the power to award university degrees in the UK. In July 2010 we were the first private sector company in the UK to become a university college.

Our goal is to empower students and organisations to succeed through our relentless focus on quality, supported by flexible learning solutions and outstanding educational material.

Launched in 1976 the company specialised in training for the various accountancy qualifications until it listed on the Stock Exchange in 1986. Since then BPP has grown to embrace exam and non exam based training for various other professions, and now has 2,000 staff and 40 locations worldwide. In 2009, BPP became part of Apollo Global.

http://www.bpp.com

Brand Keys

Brand South Africa

The primary objective of Brand South Africa is to develop and implement a pro-active marketing and communication strategy for South Africa, and to promote South Africa.

Brand South Africa’s role is to create a positive, unified image of South Africa; one that builds pride, promotes investment and tourism, and helps new enterprises and job creation.

The organisation operates on four key platforms: raising awareness internationally of all that South Africa has to offer investors; operating missions abroad promoting investment and export industries; mobilising influential South Africans as well as members of the media abroad; and boosting local prid e and patriotism through various campaigns.

http://www.brandsouthafrica.com/

BrandGenius

BrandGenius is a new company within the Brand Finance organisation, which provides a full range of expert branding services, including consulting, innovation, communications and design, drawing on our global network of senior brand experts and designers.

British Brands Group

CMO Council

Cass Business School

Cass Business School, which is part of City University London, delivers innovative, relevant and forward-looking education, training, consultancy and research. Located in the heart of one of the world’s leading financial centres, Cass is the business school for the City of London.

Our MBA, specialist Masters and undergraduate degrees have a global reputation for excellence, and the School supports nearly 100 PhD students. Cass offers the widest portfolio of specialist Masters programmes in Europe and our Executive MBA is ranked tenth in the world by the Financial Times.

Cass has the largest faculties of Finance and Actuarial Science and Insurance in Europe. It is ranked in the top 10 UK business schools for business, management and finance research and 90% of the research output is internationally significant.

Cass is a place where students, academics, industry experts, business leaders and policy makers can enrich each other’s thinking.

http://www.cass.city.ac.uk

Drinks International

Established in 1969, Drinks International is the only magazine devoted exclusively to the global spirits, wines and beers market, providing our readership of international drinks buyers with news on all the latest developments and trends within the global drinks industry.  In every issue we cover strong editorial features, business news, market reports, news analysis and opinion, making Drinks International the essential read for international drinks buyers.  Its unique position and its community of readers provides the perfect platform to deliver you brand’s key messages.

http://www.drinksint.com/

Du

The Emirates Integrated Telecommunications Company (EITC) is a telecommunications company in the United Arab Emirates. Although Emirates Integrated Telecommunications Company is its legal name, it was commercially rebranded as du in February 2006.

They offer fixed and mobile telephony, broadband connectivity and IPTV services to individuals, homes and businesses, and carrier services for businesses.

http://www.du.ae/en/default

Financial Services Forum

The Financial Services Forum is a non-partisan financial and economic policy organization comprising the CEOs of 20 of the largest and most diversified financial services institutions doing business in the United States.

The purpose of the Forum is to pursue policies that encourage savings and investment, promote an open and competitive global marketplace, and ensure the opportunity of people everywhere to participate fully and productively in the 21st-century global economy.

http://www.financialservicesforum.org/index.php

Financial Times Business

Financial Times Business manage up to 100 events per year, including conferences, summits, briefings, roundtables, dinners and awards. They combine the editorial insight of specialist business titles with the creativity and professionalism of their in-house events team to ensure they are tapping into the topics that matter and consistently reaching senior decision makers. 

http://www.ft.com/home/uk

Global Marketing Network

Global Marketing Network (GMN), headquartered in the UK, is the worldwide membership association for marketing and business professionals. Founded in 2005, GMN aims to offer everything required to support professional marketers throughout their career, wherever they are in the world. GMN is supported by a Global Advisory Council and a Global Faculty featuring senior marketing and business practitioners and academicians, and Global Strategic Partners such as Brand Finance plc, all working together to contribute to the design, development and delivery of new programmes and standards, with the aim of unifying and strengthening the marketing profession, worldwide.

The launch of The Global Marketer Programme leading to a Masters in Global Marketing Practice and the introduction of the world's first “born global” accreditation System for marketing professionals are just two of the measures GMN has recently introduced designed to raise standards in marketing practice. With a presence in Europe, Africa, ASEA and North America GMN intends to have a presence in at least 20 countries by the end of 2011.

http://www.gmnhome.com

Gulf Marketing Review

Gulf Marketing Review (GMR) is one of the major information sources for those doing business in the Arabian Gulf. Spanning news, analysis and robust research on a broad range of market sectors and issues, GMR meets the marketing industry's requirements from business intelligence, trends and comments.

In addition to the monthly magazine, the GMR brand has grown to include a news-led website, conferences, specialist supplements, and annual marketing effectiveness awards. 

http://www.gmr-online.com/

Heriot Watt University

With a history dating back to 1821, Heriot-Watt University has established a reputation for world-class teaching and practical, leading-edge research, which has made them one of the top UK universities for business and industry. 

Heriot-Watt University was the first overseas university to set up in Dubai International Academic City, offering top quality British education to students and executives from the Gulf and further afield.

After 180 years' provision of world-renowned education in the UK, Heriot-Watt was invited to Dubai to provide specialised programmes in the fields of management, engineering, built environment, food science and fashion.

http://www.hw.ac.uk/dubai.htm

IAA

Since its origins in 1938, the IAA has been a recognized force in the marketing and communications industry. Its aims are to advocate freedom of commercial speech and defend a responsible communications industry against unwarranted advertising bans and restrictions; use its global network as a leading platform for sharing knowledge on industry issues, best practices and insights in a rapidly changing business environment and to provide and develop education and professional initiatives that serve the industry, and contribute to recruiting and training talent. The IAA UK Chapter is one of the largest and most successful chapters of this global business association.

http://www.iaaglobal.org

IPA

The Institute of Practitioners in Advertising (IPA) is the trade association and professional institute for UK advertising agencies. Our 264 corporate members are primarily concerned with providing strategic advice on marketing communications, including creating and/or placing advertising. Based throughout the country, they are responsible for over 85% of the UK’s advertising agency business and play a pivotal role in advising the nation's companies on how they should deploy their total marketing communications spend of £42 billion.

http://www.ipa.co.uk

IPOS

The Intellectual Property Office of Singapore (IPOS) is the lead govenment agency that advises on and administers intellectual propoerty (IP) laws, promotes IP awareness and provides the infrastructure to facilitate the development of IP in Singapore. They have been a statutory board under the Ministry of Law since April 2001.

http://www.ipos.gov.sg

International Enterprise (IE)

International Enterprise (IE) Singapore is the government agency driving Singapore's external economy. We spearhead the overseas growth of Singapore-based enterprises and promote international trade to ensure Singapore's growth in a globalised world.

With a global network in over 30 locations and our "3C" framework of assistance (Connections, Competency and Capital), we partner Singapore-based enterprises in their international expansion. We also anchor global trading companies in Singapore and position the country as a base to expand into the region in partnership with Singapore-based enterprises.

http://www.iesingapore.gov.sg/wps/portal

IoD (Institute of Directors)

The Institute of Directors is Europe's largest membership organisation for business leaders. Established in 1903, the IoD has been representing senior level professionals since our Royal Charter in 1906, earning us our trusted reputation as the business network for leadership.

http://www.iod.com/Home/

Karo

Karo is a unique collective of design professionals who build brands by creating Persuasive Experiences™.

By applying creative thinking and a comprehensive understanding of consumer desires, Persuasive Experiences change the way people think, feel and behave about brands. They touch people on an emotional level, the most powerful connection you can make with your audience and the most rewarding for your bottom line. 

http://www.karo.com/

Landor

Landor Associates is one of the world’s leading strategic brand consulting and design firms. Founded by Walter Landor in 1941, Landor pioneered many of the research, design, and consulting methods that are now standard in the branding industry. Partnering with clients, Landor drives business transformation and performance by creating brands that are more innovative, progressive, and dynamic than their competitors.

http://landor.com/

Lansons Communications

The UK’s Best Large PR Agency in both 2009 and 2010 according to the Public Relations Consultants Association, Lansons is 22 years old this year. We work for over 100 companies across a growing range of sectors both domestically and internationally. Our aim is to offer clients integrated holistic communications consultancy operating across four practices - Financial Services, Corporate, Brand & Consumer and Lansons Live (our digital and broadcast division). Our financial services clients include Metro Bank, moneysupermarket.com, Invesco Perpetual, IFA Promotion, Post Office, Scottish Widows, RBS Insurance, Payments Council and PayPal. Uniquely, our Public Affairs practice also includes a specialist Regulatory Consulting team who handle issues ranging from ARROW visit preparation to RDR conversion. Lansons is an LLP owned by 31 of our 103 people and has been named as one of the UK’s best 50 workplaces for the last 6 years. Our own CSR programme has gained awards recognition for Lansons as a green business and a model sponsor of the arts.

http://www.lansons.com/

Level 5 Strategy Group

LEVEL5 is a strategy firm created to drive branded business growth for our clients.  We are a team of business leaders who share a perspective: brands are the most misunderstood and underleveraged assets in today’s business world. We guide our clients to create the greatest value in theirs.

http://www.level5strategy.com/

Market Vision

Market Vision is an established business providing market research and research orientated strategic consulting services to a wide range of high profile local and international companies.

Since its inception in 1997 it has developed a reputation for providing high quality service across a wide cross-section of industries ranging from the hospitality and foodservice industry to consumer products, industrial products and financial services.

http://www.market-vision.com/

Munich Business School

Munich Business School is one of the leading internationally recognized business schools in the German-speaking area and was founded in 1991 (at that time named "Europäische Betriebswirtschaftsakademie") by the European Business Schools International (ebsi) London, Paris, Madrid, and Milan. The initiators pursue one purpose above all others: to establish new benchmarks for practical orientation and internationality for business education in the economic center of Southern Germany. Four years after becoming the first private university in Bavaria, the school is renamed Munich Business School. Today, MBS offers full-time Bachelor and Master programmes, as well as a 24-month Executive MBA programme and counts about 600 students and almost 1000 graduates.

http://www.munich-business-school.de

Post Magazine

Post delivers paid-for, up to the minute hard-edged news, analysis and comment for UK general insurance professionals and has been the market’s leading source for business-critical information since 1840.  Post’s online service has over 60 000 regular monthly visitors and brings together the award winning editorial teams of Post and sister title Reinsurance to deliver daily news, an unrivalled 10-year plus archive of news and analysis, video and audio broadcasts and more, providing general insurance professionals with all the business intelligence they need to stay one step ahead of their competition.

The strength and depth of Post’s trusted, informative and often challenging editorial coverage is one of the main reasons people pay for its content. Post provides comprehensive and authoritative coverage of all issues of interest to the UK insurance industry through quality news and analysis, lively comment, in-depth topical features and strong technical articles and broadcasts. Post’s editorial team picks up major awards every year for its news and in-depth research and feature articles.

http://www.postonline.co.uk/

Post Online

Post delivers paid-for, up to the minute hard-edged news, analysis and comment for UK general insurance professionals and has been the market’s leading source for business-critical information since 1840.  Post’s online service has over 60 000 regular monthly visitors and brings together the award winning editorial teams of Post and sister title Reinsurance to deliver daily news, an unrivalled 10-year plus archive of news and analysis, video and audio broadcasts and more, providing general insurance professionals with all the business intelligence they need to stay one step ahead of their competition. 

The strength and depth of Post’s trusted, informative and often challenging editorial coverage is one of the main reasons people pay for its content. Post provides comprehensive and authoritative coverage of all issues of interest to the UK insurance industry through quality news and analysis, lively comment, in-depth topical features and strong technical articles and broadcasts. Post’s editorial team picks up major awards every year for its news and in-depth research and feature articles. 

PwC

Rouse

SMU Centre for Marketing Excellence

The Singapore Marketing University (SMU) is Singapores first publicly-funded autonomous university. It was established in 2000 to provide undergraduate and postgraduate programmes aiming to produce leaders and creative entrepreneurs in a changing dynamic world.

The Centre for Marketing Excellence supports the development of new knowledge on marketing issues, with an emphasis on Asia.

http://www.business.smu.edu.sg/centres/cme/aboutcentre.asp

SPRING Singapore

SPRING Singapore is the enterprise development agency responsible for helping Singapore enterprises grow. SPRING Singapore works with partners to help enterprises in financing, capability and management development, technology and innovation, and accessing new markets. As the national standards and accreditation body, SPRING develops and promotes an internationally-recognised standards and quality assurance infrastructure that builds trust in Singapore enterprises, products and services, thereby enabling their global competitiveness and facilitating global trade.

http://www.spring.gov.sg

Sponsorship Proposal

Brand Finance sees its role as a steward and facilitator to catalyze the embodiment of the principles of long-term wealth creation among organizations globally. This event aims to serve as a forum and as an advocate to foster and drive sustainable capitalism, and build enduring corporate brands.

We invite you to join us by participating in this special ‘invitation only’ event as the Main Sponsor or as an Associate Sponsor. The Forum is an opportunity to associate with, and demonstrate support for transformational thinking, ideas and actions that we hope will change the way the world does business.

The Forum is an excellent opportunity to network with leaders, thinkers and industry professionals from across the GCC, and beyond. It is expected that up to 80 key business and government delegates will attend the Forum.

Main Sponsor:

- Invitation to Pre-Forum Dinner with Speakers

- Branded, profiled and positioned as Main Sponsor

- Logo featured prominently as Main Sponsor in all marketing & promotional communication

- Logo and website link featured on Brand Finance Forum website

- Opportunity to have a banner stand at the Forum Opportunity to present the Brand

- Finance Top 50 GCC Brands Awards

- Opportunity to participate in the Panel Discussion

- Opportunity to invite up to 8 guests to the Forum

- First refusal on sponsorship of 2012 Forum

TOTAL INVESTMENT: AED 60,000/- (US$16,335/-) ONLY

Associate Sponsor:

- Invitation to Pre-Forum Dinner with Speakers

- Branded, profiled and positioned as Associate Sponsor

- Logo featured prominently as Associate Sponsor in all marketing & promotional  communication

- Logo and website link featured on Brand Finance Forum website

- Opportunity to have a banner stand at the Forum

- Opportunity to present the Brand Finance Top 50 GCC Brands Awards

- Opportunity to invite up to 4 guests to the Forum

- First refusal on sponsorship of 2012 Forum

TOTAL INVESTMENT: AED 35,000/- (US$9,528/-) ONLY

Support Sponsor:

- Invitation to Pre-Forum Dinner with Speakers

- Branded, profiled and positioned as Support Sponsor

- Logo featured prominently as Support Sponsor in all marketing & promotional communication

- Logo and website link featured on Brand Finance Forum website

- Opportunity to have a banner stand at the Forum

- Opportunity to invite up to 2 guests to the Forum

- First refusal on sponsorship of 2012 Forum

TOTAL INVESTMENT: AED 17,500/- (US$4,764/-) ONLY

Superbrands

The Banker

The Banker is the world’s premier banking and finance magazine. Read in 150 countries around the world, The Banker is the key source of data and analysis for the industry. Its unique database of more than 4000 banks maps their financial strength and soundness via Tier 1 capital, their profitability, and their performance versus their peers. The Banker has been providing global financial intelligence since 1926 and has built a reputation for objective and incisive reporting on major events. The Banker’s senior editors travel the world to interview senior bankers and world leaders, giving the magazine a unique insight on global trends.

http://www.thebanker.com

The British Brands Group

The British Brands Group, founded in 1994, is a non-profit-making membership organisation. Its role is to speak out authoritatively on behalf of brands and to represent them collectively when commercial and regulatory issues threaten both their value and their ability to be a positive force in society. While the Group’s work focuses primarily on UK policy makers, it also seeks to deepen understanding of how brands benefit consumers, society and the economy by delivering choice, value for money and innovation to consumers. The Group also provides the prime forum for its members on brand- related issues. The British Brands Group is part of a global network of similar brand associations, and is the UK representative of AIM, the European Brands Association, based in Brussels.

Our mission is to build the optimum climate for brands in Britain and to deliver choice and value to consumers, through constant innovation and fair competition.

http://www.britishbrandsgroup.org.uk

The Fairmont Royal York

Located in the heart of the city, The Fairmont Royal York has everything you need for a memorable stay – opulent surroundings, a knowledgeable Concierge team, fine dining, state-of-the-art exercise facilities, plus so much more.

http://www.fairmont.com/royalyork

The Financial Services Forum

Founded in 2000, The Financial Services Forum is an independent member-based community for over 300 senior executives with an interest in financial services marketing. The FS Forum exists to help members improve their marketing effectiveness on the basis that good marketing is good for the consumer. They achieve this through organising workshops, seminars, conferences and three-day European Summits; producing and promoting the only awards specifically for marketing effectiveness in financial services, presented at an Annual Members’ Dinner; undertake research and publish original material that helps further understanding of marketing effectiveness.

http://www.thefsforum.co.uk/

The Marketing Society

The Marketing Society is a not-for-profit organisation owned by its members, with over 2500 senior marketers. Over the past 50 years it has emerged as one of the most influential drivers of marketing in the UK business community. The Society challenges its members to think differently and to be bolder marketing leaders by supporting the development of leading-edge thinking, and promoting the evidence of effective marketing.

http://www.marketing-society.org.uk

The Royal Automobile Club (RAC)

The Royal Automobile Club was founded in 1897 by Frederick Richard Simms and its distinguished history mirrors that of motoring itself. Ten years later in 1907, King Edward VII awarded the Club the Royal title that it still holds to this day and the Club's status was sealed as Britain’s oldest and most influential motoring organisation.

The Club’s early years were focussed on campaigning for the rights of the private motorist, introduction of the driving licence and staging the world’s first ever motor race, Grand Prix and the famous London to Brighton Run, along with governing motor sport in Britain. 

In 1999 the Club began operating as a private members’ club, adding contemporary facilities and modernising and refurbishing both clubhouses for the benefit of its growing membership. 

Today the Club continues to prosper with a diverse membership drawn from all four corners of the globe, two stunning and unique clubhouses, a flourishing events programme and unsurpassed accommodation, dining, sports and golfing facilities.

http://www.royalautomobileclub.co.uk/

Uffindell

Uffindell is a catalyst for positive change, helping our clients to envision, design and transform their futures. We help them flourish by creating new opportunities and resolving challenging problems in an increasingly uncertain world. A boutique consultancy of strategists, visionaries, writers, designers and technology experts, we work at the intersection of business, brand, technology and culture, bringing to life the strategic connections that help our clients build more purposeful organisations. Our approach is testament to the long-standing relationships we have forged with RBS, HSBC, Ameriprise, Standard Life, Deutsche Bank, Casenove and Lombard. This is business thinking, 21st Century style.

http://uffindellgroup.com/#/intro

VI360

VI360 is a visual identity management company. We specialise in helping clients implement, monitor and control the visual elements of their brand identity. We work with national and international organisations to manage the holistic view of their visual identities.

Our aim is to maximize the value of the visual identity as a business asset and to ensure that the all round visual impression leads to a comparative advantage. We do this by working to ensure that all aspects of the visual brand identity, are managed properly and performing as intended.

Warc

Warc is the most comprehensive marketing information service in the world. It is a trusted resource, recognised for the provision of the latest information and cutting-edge thinking.

Warc’s unique online service is relied upon by the global marketing, advertising, media, research and academic communities. Clients range from the BBC, Coca-Cola, HSBC, JWT, Microsoft, Ogilvy, Publicis and Procter & Gamble, to IPSOS, TNS and top business schools. Warc provides authoritative forecasts of advertising expenditure for all major economies, used by researchers worldwide. Warc.com is the single best source of case studies, best practice guides, marketing intelligence, consumer insight, industry trends and latest news from around the world.

Alongside warc.com are two other areas of activity:

• Magazines and journals: Warc publishes five highly respected magazines and market leading journals.
• Events: Warc organises a range of premium conferences and seminars covering topical issues of
  interest to marketing people across the globe.

http://www.warc.com

Brand Africa

Brand Africa is in independent pan-African intergenerational initiative to inspire and unlock sustainable growth, reputation and competitive standing.

Brand Africa is a brand-driven approach which recognises that in the 21^st century, brands are an asset and a key driver of value for nations and their various public and private institutions. Properly managed and leveraged, an insights and brand-driven approach can inspire a sustainable socio-economic growth for Africa’s individual sovereign states and collective African brand.

Brand Africa is a proactive, independent, non-profit, non-political and non-partisan pan-African initiative for Africa by Africa. 

http://www.brandafrica.net/

Wolff Olins

Wolff Olins is a brand business. We work all over the world with ambitious organisations. From London, New York and Dubai. We use brand to help make a better reality- for you, your customers and the wider world. We specialise in service businesses such as banks and telcos.

http://www.wolffolins.com/

Chapel Down Wines

Chapel Down is one of England's great new brands. A charismatic team of highly talented people are creating World Class, distinctive and award-winning wines that are capturing the public's imagination and surprising and delighting all who try them. Since 2001 they have re-invented English wines to the extent that demand now vastly exceeds supply. The perfect terroir of South East England has brought them not only International accolades for their Chapel Down wines and Curious Brew beer, but a growing affection and awareness. Available at the Olympics and in restaurants where quality is essential such as Jamie Oliver, Gordon Ramsay, Gary Rhodes and Harvey Nichols, and in quality retail outlets such as Waitrose, M&S, Majestic and many, many more, 2012 has been another extraordinary year for Chapel Down.

For more information see www.chapeldown.com or visit their wonderful home in Tenterden, Kent. 

http://www.chapeldown.com/