Why Attend
The Brand Finance Forum provides the opportunity to listen to some of the world's most influential marketers and to learn more about the impact of nation and location branding on business performance. Attendees will also gain valuable insight into how multinational companies are able to leverage national brand attributes in order to maximise brand and shareholder value.
The Brand Finance Forum provides the opportunity to listen to some of the world's most influential marketers and to learn more about the impact of nation and location branding on business performance. Attendees will also gain valuable insight into how multinational companies are able to leverage national brand attributes in order to maximise brand and shareholder value.
Who Should Attend
This is a forum for CEOs, CMOs and CFOs who are interested in understanding the impact location and nation branding has on building brands.
What the expets have to say about the Forum
“Brand Finance has delivered great value to us on our journey”
Raoul Pinnell,
Ex-Chairman Shell Brands International, Switzerland
“Brand Finance is establishing business capability in the developing economies”
Professor Atul Tandan,
Dean, MICA Business School, India
“Brand Finance can help fill the serious gaps in financial statements and build a complete picture of intangible assets”
David Cairns
International Financial Reporting Limited